Optimizely Platinum Partner

Amsterdam, 15 February 2022

4NG is Platinum Partner of content, commerce and marketing platform Optimizely.

This confirms its role as an outspoken specialist in realizing the digital growth of companies. 4NG is the only Dutch digital agency that can call itself a Platinum Solutions Partner. Optimizely: market leader all-in-one digital experience platform Optimizely is a global market leader as a suite of tools for developing and optimizing digital marketing, content management and e-commerce. After the acquisition by Episerver, after which both continued under the current name, it has expanded into a powerful all-in-one platform. It provides a seamless experience for the user on the front end and the convenience of one system for marketers and editors on the back end. Optimizely is used by more than 9000 companies worldwide, including big names such as Ebay, Mazda, Dolby and Pizza Hut.

4NG only Platinum Partner in the Netherlands

With the appointment as Platinum Partner, 4NG shows that it has the leading position in the Netherlands when it comes to optimizing and personalizing digital platforms. The digital service bureau has been working with the software since 2009, when it was still called Episerver. Due to their knowledge and skills, training the best developers and delivering relevant cases, they were rewarded in 2012 with a Gold Partner status. The Platinum Partnership achieved is unique in the Netherlands: no other digital agency has that honor.

"Grow even more companies"

“With our Platinum status we strengthen our position in the digital market both nationally and internationally,” says Michiel Kroeks, CEO of 4NG. “It is a nice confirmation of our leading and distinctive role in the field of B2B, experimentation and Commerce Cloud. We are excited about the future and look forward to helping even more companies grow digitally. We will not only do this in the Netherlands, but also the Benelux and the DACH region can count on our arrival.”

Global MVPs within 4NG Group

Within the agency group, 24 highly experienced and skilled Optimizely developers work at 5 different locations. One of them can even call himself Optimizely Most Valued Professional (OMVP), which indicates that he not only has extensive knowledge about the platform, but also plays an active role within the global community of Optimizely developers. There are only 70 OMVPs in the whole world.

"Even better attuning to our customers"

“We are extremely pleased with the recognition of Platinum Partner in Europe,” says Paul de Metter, CTO of 4NG. “Being part of the Partner Advisory Board and MVP program with 4NG also allows us to provide direct feedback to the Optimizely organization and help them better align with our customers' needs.”

4NG is a digital service agency that realizes its growth plans through a buy-and-build strategy. Since 2021, 4NG has joined the Conclusion ecosystem. By cleverly combining the knowledge and experience of several parties, it continuously improves the service to customers. In recent years, 4NG has already successfully deployed Optimizely's tools to help many large companies grow digitally. Companies such as WWF, Sonic, Royal Ahrend and Terberg have taken new steps online based on the knowledge and skills of 4NG.

About 4NG

4NG helps companies to grow digitally and to further professionalize. Within areas such as Design & Technology, Data & Performance and Strategy, 4NG works for clients such as WWF, LeasePlan, Buma Stemra and Talpa. 4NG originated as a group from 4net interactive, founded in 2002. In addition to 4net Interactive, the labels Brainbrothers (sourcing) and Nextfields (strategy & performance), PossibilIT (Dynamic CRM, Salesforce & subscription commerce) Arlanet (Umbreco and Episerver), Retina (WordPress, Drupal, Symfony) and Bikkelhart (online sales optimization) also make ) is part of 4NG. Read more at 4NG

About Conclusion

Conclusion is an IT service provider that operates as a bridge builder between strategy, business and technology. The company distinguishes itself through the ecosystem of more than 26 Dutch expert companies in the field of business transformation and IT services. Each of these companies is an authority in its own field. Together they guide medium to large companies and governments on their digital journey to tomorrow. Conclusion takes responsibility for mission and socially critical business processes and systems, at the heart of Dutch society. Read more about Conclusion